La Pulcinella is something I enjoy filling up with quality content in my free time, outside my job.
My interests have shifted over time, from 2009 when I started writing on this site up until now, and I believe that blog content today, if done on a more personal hobby-level, needs to offer some more value than just daily outfits and nonsense-descriptions. The outlet changed over the years and I love Instagram for such things – it’s quick, it’s in my hand 24/7, I like something, I save it and then I move on.
However, my blog remains my source, my archive and destination for more valuable content, which I want someone to benefit a little further of than just staring at some staged images.
Anna Theresa Winkler was born in Vienna, raised in Cologne and London, and is permanently based in London for 8 years now.
With La-Pulcinella.com, she started a personal fashion and lifestyle diary in 2009 with an average of 15 blog posts every month and a loyal, international readership that generated an average of 13,000 page views per month with approximately 75% returning visitors.
After taking a little break from the blog for in 2014 and finishing her joint honours bachelor degree in journalism and fashion marketing, La Pulcinella went back online in February 2015.